Our Research & Insights

Illustrative licensed photograph: Renovation with scaffolding

IMAGE
PREVIEW

AI Search Studies

We Tested 1,000 Remodeling Companies Across AI Search Platforms

STUDY · PREVIEW

Illustrative licensed photograph: Modern residence exterior

IMAGE
PREVIEW

Who We've Served

Fairmont Custom Homes: A 90-Day AI Search Visibility Review

CASE STUDY · PREVIEW

Illustrative licensed photograph: Carpenter at residential house framing site

IMAGE
PREVIEW

Guides & Analytics

How to Check Whether AI Search Engines Recommend Your Company

GUIDE · PREVIEW

Illustrative licensed photograph: Kitchen extension under renovation

IMAGE
PREVIEW

Brand Growth Through AI Search

How AI Search Fits Into a Remodeler’s Lead Generation Strategy

ANALYSIS · PREVIEW

Illustrative licensed photograph: Roofer placing tiles on residential roof

IMAGE
PREVIEW

AI Search Studies

What AI Search Recommendations Look Like for Roofing Contractors

STUDY · PREVIEW

Illustrative licensed photograph: Finished remodeled residential kitchen with wood flooring

IMAGE
PREVIEW

Who We've Served

From Visibility to Booked Projects: Measuring the Outcomes

CASE STUDY · PREVIEW

Illustrative licensed photograph: Carpenter using a power driver on wood

IMAGE
PREVIEW

Guides & Analytics

Business Profiles, Reviews and Website Signals: What to Prioritize

GUIDE · PREVIEW

Illustrative licensed photograph: Backyard patio being constructed at a Texas house

IMAGE
PREVIEW

Brand Growth Through AI Search

What Contractors Should Track Beyond Search Rankings

ANALYSIS · PREVIEW

Illustrative licensed photograph: Wooden home framing in Fort Worth, Texas

IMAGE
PREVIEW

Company Updates

How BUILTO Conducts and Documents AI Search Tests

UPDATE · PREVIEW

Illustrative licensed photograph: Contemporary kitchen undergoing renovation

IMAGE
PREVIEW

Guides & Analytics

How to Write Useful Service and Location Pages for Real Customers

GUIDE · PREVIEW

Illustrative licensed photograph: Blueprints and drafting tools

IMAGE
PREVIEW

Who We've Served

Inside a Contractor AI Visibility Dashboard

CASE STUDY · PREVIEW

Illustrative licensed photograph: Suburban house timber framing

IMAGE
PREVIEW

Company Updates

Who We Work With and the Industries We Serve

UPDATE · PREVIEW

Illustrative licensed photograph: House under construction in California

IMAGE
PREVIEW

AI Search Studies

How Often Do AI Models Recommend Local Remodeling Companies?

STUDY · PREVIEW

Illustrative licensed photograph: Roofing contractors repairing house roof

IMAGE
PREVIEW

AI Search Studies

Comparing ChatGPT and Gemini Recommendations for Roofing Companies

STUDY · PREVIEW

Illustrative licensed photograph: Neighborhood street aerial

IMAGE
PREVIEW

AI Search Studies

How AI Search Results Change Between Cities and Service Areas

STUDY · PREVIEW

Illustrative licensed photograph: Pool builders constructing a swimming pool

IMAGE
PREVIEW

AI Search Studies

What Happens When a Homeowner Asks AI for a Pool Builder?

STUDY · PREVIEW

Illustrative licensed photograph: Two builders installing wooden roof framing

IMAGE
PREVIEW

AI Search Studies

Do Specific Service Prompts Change Which Contractors Appear?

STUDY · PREVIEW

Illustrative licensed photograph: House renovation exterior

IMAGE
PREVIEW

AI Search Studies

A Framework for Tracking AI Recommendations Over 90 Days

STUDY · PREVIEW

Illustrative licensed photograph: Residential villa exterior

IMAGE
PREVIEW

AI Search Studies

How Review Profiles Relate to Local AI Recommendations

STUDY · PREVIEW

Illustrative licensed photograph: Roofing works and scaffolding on detached house

IMAGE
PREVIEW

AI Search Studies

Measuring Recommendation Consistency Across Five AI Platforms

STUDY · PREVIEW

Illustrative licensed photograph: Distinctive residential facades

IMAGE
PREVIEW

AI Search Studies

What AI Says About General Contractors in Competitive Markets

STUDY · PREVIEW

Illustrative licensed photograph: Windowed residential room during renovation

IMAGE
PREVIEW

AI Search Studies

Analyzing AI Answers for Home Addition and Renovation Searches

STUDY · PREVIEW

Illustrative licensed photograph: Modern home and landscaping

IMAGE
PREVIEW

Who We've Served

A Remodeling Company AI Visibility Project: Proposed Case Study

CASE STUDY · PREVIEW

Illustrative licensed photograph: Roofer using nail gun

IMAGE
PREVIEW

Who We've Served

What a Roofing Client’s 90-Day Reporting Review Could Show

CASE STUDY · PREVIEW

Illustrative licensed photograph: Two-story house exterior

IMAGE
PREVIEW

Who We've Served

Inside a Home Builder AI Search Visibility Project

CASE STUDY · PREVIEW

Illustrative licensed photograph: House framing under construction

IMAGE
PREVIEW

Who We've Served

How a Construction Company Documents Its AI Search Presence

CASE STUDY · PREVIEW

Illustrative licensed photograph: Clean white kitchen in a renovated home

IMAGE
PREVIEW

Who We've Served

Client Spotlight Preview: Service Area Visibility for Remodelers

CASE STUDY · PREVIEW

Illustrative licensed photograph: Completed backyard pool and pool house

IMAGE
PREVIEW

Who We've Served

A Pool Builder’s Path From Audit to Visibility Reporting

CASE STUDY · PREVIEW

Illustrative licensed photograph: Contractors painting walls during interior renovation

IMAGE
PREVIEW

Who We've Served

Behind a Contractor AI Search Onboarding Process

CASE STUDY · PREVIEW

Illustrative licensed photograph: Kitchen under renovation

IMAGE
PREVIEW

Who We've Served

Case Study Outline: Measuring Calls and Form Inquiries

CASE STUDY · PREVIEW

Illustrative licensed photograph: Measuring on blueprints

IMAGE
PREVIEW

Who We've Served

How Project Milestones Appear in a BUILTO Client Portal

CASE STUDY · PREVIEW

Illustrative licensed photograph: Modern home architecture

IMAGE
PREVIEW

Brand Growth Through AI Search

Why AI Discovery Matters for Local Home Service Brands

ANALYSIS · PREVIEW

Illustrative licensed photograph: Professional painting a wall inside a residential property

IMAGE
PREVIEW

Brand Growth Through AI Search

From First Mention to First Inquiry: Understanding the Journey

ANALYSIS · PREVIEW

IMAGE
PREVIEW

Brand Growth Through AI Search

Building a Stronger Local Brand Without Depending on Ads

ANALYSIS · PREVIEW

Illustrative licensed photograph: Wood flooring contractors installing decking

IMAGE
PREVIEW

Brand Growth Through AI Search

How Remodelers Can Connect AI Visibility to Sales Conversations

ANALYSIS · PREVIEW

IMAGE
PREVIEW

Brand Growth Through AI Search

The Role of Trust Signals in Brand Discovery

ANALYSIS · PREVIEW

Illustrative licensed photograph: Partially framed wooden suburban house

IMAGE
PREVIEW

Brand Growth Through AI Search

What Makes a Contractor Memorable in AI-Generated Shortlists?

ANALYSIS · PREVIEW

Illustrative licensed photograph: Roofer working on scaffold beside brick chimney

IMAGE
PREVIEW

Brand Growth Through AI Search

How to Track Lead Quality From AI Search Traffic

ANALYSIS · PREVIEW

Illustrative licensed photograph: Interior timber structure of a Texas house build

IMAGE
PREVIEW

Brand Growth Through AI Search

Turning AI Recommendations Into a Measurable Growth Channel

ANALYSIS · PREVIEW

IMAGE
PREVIEW

Brand Growth Through AI Search

Keeping Brand Information Consistent Across the Web

ANALYSIS · PREVIEW

Illustrative licensed photograph: Architectural home at dusk

IMAGE
PREVIEW

Brand Growth Through AI Search

How Home Service Companies Can Plan for Changes in Search

ANALYSIS · PREVIEW

Illustrative licensed photograph: Brick house extension under construction

IMAGE
PREVIEW

Guides & Analytics

How to Build an AI Search Visibility Baseline

GUIDE · PREVIEW

Illustrative licensed photograph: Electrician installing wiring during a building renovation

IMAGE
PREVIEW

Guides & Analytics

A Contractor’s Guide to Writing Better Business Descriptions

GUIDE · PREVIEW

Illustrative licensed photograph: Wood house interior framing during construction

IMAGE
PREVIEW

Guides & Analytics

What to Record When Testing AI Search Prompts

GUIDE · PREVIEW

Illustrative licensed photograph: Handyman installing a window frame in a residence

IMAGE
PREVIEW

Guides & Analytics

How to Organize Service Areas on Your Website

GUIDE · PREVIEW

Illustrative licensed photograph: Roof panel installation on residential scaffolding

IMAGE
PREVIEW

Guides & Analytics

Understanding the Difference Between Mentions and Recommendations

GUIDE · PREVIEW

Illustrative licensed photograph: Craftsman installing laminate wood floor

IMAGE
PREVIEW

Guides & Analytics

A Simple Guide to Tracking New Leads by Source

GUIDE · PREVIEW

Illustrative licensed photograph: Concrete workers laying a driveway at Texas home

IMAGE
PREVIEW

Guides & Analytics

How to Compare Your Business Against Local AI Search Competitors

GUIDE · PREVIEW

Illustrative licensed photograph: Excavator operating in a suburban residential neighborhood

IMAGE
PREVIEW

Guides & Analytics

Reading Your AI Visibility Report Without Guesswork

GUIDE · PREVIEW

Illustrative licensed photograph: New houses under construction in residential subdivision

IMAGE
PREVIEW

Guides & Analytics

Planning an AI Search Audit for a Multi-Location Company

GUIDE · PREVIEW

Illustrative licensed photograph: Carpenter working on framing at a home building site

IMAGE
PREVIEW

Company Updates

A Look at the BUILTO Research & Insights Editorial Plan

UPDATE · PREVIEW

Illustrative licensed photograph: Hands measuring blueprints

IMAGE
PREVIEW

Company Updates

How We Choose Topics for Home Service Research

UPDATE · PREVIEW

Illustrative licensed photograph: Construction worker renovating modern kitchen interior

IMAGE
PREVIEW

Company Updates

Inside the Planning Process for an AI Search Study

UPDATE · PREVIEW

Illustrative licensed photograph: Kitchen and dining area during renovation

IMAGE
PREVIEW

Company Updates

How the BUILTO Portal Organizes Visibility Milestones

UPDATE · PREVIEW

Illustrative licensed photograph: Contractor installing tile

IMAGE
PREVIEW

Company Updates

What Makes a Strong Client Story Worth Publishing?

UPDATE · PREVIEW

Illustrative licensed photograph: Modern residential bathroom with enclosed shower

IMAGE
PREVIEW

Company Updates

How We Review and Update AI Search Guides

UPDATE · PREVIEW

Illustrative licensed photograph: Residential renovation with exposed brick and construction debris

IMAGE
PREVIEW

Company Updates

Our Approach to Clear, Verifiable Research Findings

UPDATE · PREVIEW

Illustrative licensed photograph: Roof tile installation

IMAGE
PREVIEW

Company Updates

Behind the Scenes of a Contractor Visibility Audit

UPDATE · PREVIEW

Illustrative licensed photograph: Worker carrying out interior bathroom drywall renovation

IMAGE
PREVIEW

Company Updates

Where the BUILTO Resource Library Is Headed

UPDATE · PREVIEW

Illustrative licensed photograph: Modern renovated bathroom with wood-effect tiling

IMAGE
PREVIEW

Company Updates

How Readers Can Use the Research & Insights Categories

UPDATE · PREVIEW